Top 8 Customer Intelligence Platforms for 2022
Customer intelligence platforms take the guesswork out of the consumer mindset equation. A robust ...
Consumer Research: A Secret Weapon for Marketers
It’s crucial to be aware of your audience’s needs and offer something intelligent and pertinent if ...
How to Conduct a Competitor Audit: The Complete Guide
The biggest mistake many brands make is trying to win while remaining oblivious of the competition. ...
5 Benchmarking Examples for Brand Marketing
Keeping track of one’s online efforts is great, but meaningless without standards to measure ...
Top 15 Customer Intelligence Tools
Customer intelligence (CI) keeps your business moving forward, protects your brand health, and ...
Traditional Market Research vs. Modern Strategies
Decision-making in business is fraught with uncertainties. Through market research, companies ...
New Product Development Research: What It Is, Stages, and Examples
Are you thinking of bringing a new product to the market this year? Congratulations, yours will be ...