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BCG analyzes key trends at MWC19 with Quid

Quid Staff


The next generation of information and communications technologies (ITCs) promises to transform our daily lives. But it’s collective sum of these innovations—faster networks (5G), smarter platforms (AI), and ever expanding sources of data from connected devices (IoT)—that will change how we live and work, and how companies do business. At this year’s Mobile World Congress (MWC), BCG wanted to explore some of the technologies capturing public interest, and better understand how these innovations might impact future growth in the industry.

BCG used Quid to study press coverage related to the 2019 Congress. Newly announced smartphones, including foldable phones from Huawei, Samsung, and Royole, and those with 5G connectivity, captured the largest share of discussion (seen below in green). However, 5G development (in red) remained central to the entire media landscape, given the expanded possibilities for many of these areas—gaming, smart cities, and IoT included—with higher network capacity and faster speeds.

Compared with the previous two years, greater emphasis on security concerns (in brown) and video and gaming services (in pink) can be seen below. And while voice assistants were a big topic in 2017 (in teal), they have since gone to market and were no longer part of the discussion in 2019.

So how will these changes impact the technology, media, and telecom (TMT) sector? Click here for BCG’s five takeaways from the MWC19.

If you’d like to learn more about how Quid can surface trends in your industry, get in touch at

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