Drive-in Theaters and Other Trends Re-emerging

Drive-in Theaters and Other Trends Re-emerging

People are loving the yesteryear throwback experience that drive-ins are offering, but what does it mean for brands? And with old becoming new, with a technological twist, how can/should brands rethink their marketing strategies? Recognizing that drive-in theaters and...

Brands Exploring Indie Shows as Services Innovate

Brands Exploring Indie Shows as Services Innovate

The time is ripe to innovate the way movies and TV are seen. In this new distribution world, with everyone stuck at home and quickly burning through popular series, Indie Shows with ready content can offer a lot to an audience primed by the Tiger King and hungry for...

Pinterest Perfectly Positioned to Sell Recipe Ingredients

Pinterest Perfectly Positioned to Sell Recipe Ingredients

Online shopping is here to stay, COVID-19 has seen to that. And Pinterest is perfectly positioned to sell recipe ingredients to its significant and highly engaged consumers! If you aren’t thinking about how to rebuild your business strategy to adapt to this new...

How COVID-19 Is Rewriting the Future of Home Fitness

How COVID-19 Is Rewriting the Future of Home Fitness

Each generation seemingly has their household names when it comes to home fitness equipment. At the turn of the century, it was nearly impossible to watch sports programming without seeing a NordicTrack or Bowflex ad, promising gym-quality workouts in the comfort of...

Walmart and ThredUp Partner in Master Move

Walmart and ThredUp Partner in Master Move

While other retailers are filing for bankruptcy protection or closing up shop, Walmart and secondhand clothing retailer ThredUp just partnered up in a master move that may disrupt the space. In this overview detailing why this merger is a match made in retail heaven,...

Contactless Payment Adoption is Accelerating

Contactless Payment Adoption is Accelerating

Although we may not be ready for widespread chip insertions, largely due to the fact that they are more fiction than science right now, contactless payment adoption is imminent. And there are a whole host of concerns to prepare for with this, as it doesn't only apply...

Toilet Tissue Brand No. 2 Combats Butt Crumble & Wins Hearts

Toilet Tissue Brand No. 2 Combats Butt Crumble & Wins Hearts

Consumers and brands are finding bright spots in what has been a dark time. One unlikely offering is an upstart toilet tissue brand that is taking a swipe at the big rolls! Let’s see why they’re generating buzz and what “butt crumble” is all about. There is a renewed...

The D2C Strategy Every Brand Needs for COVID-19 Recovery 

The D2C Strategy Every Brand Needs for COVID-19 Recovery 

The rise in popularity of Direct to Consumer (D2C) sales is accelerating and brands seek to recover from COVID-19. And smart companies are hitching a ride on this fast-moving sales strategy to maximize their presence and connect directly to consumers. Appealing widely...

Facebook Shops Making eCommerce Waves

Facebook Shops Making eCommerce Waves

No doubt about it, ecommerce has seen a meteoric rise in the wake of the coronavirus pandemic. Due to social distancing measures and the closure of many brick and mortar stores that were deemed non-essential, people have been quick to shift to online retailers to...

Customer Retention Powered by Social Listening

Customer Retention Powered by Social Listening

As the world recuperates and consumers everywhere are feeling hesitant to resume life as usual, recovery mode must be focused on supplying what customers need – and those needs have changed drastically in the past few months. Retaining customers in the long run...

Restaurant Experiences as We Enter Recovery Phase

Restaurant Experiences as We Enter Recovery Phase

Adaptation has been the fundamental business principle at the forefront of people’s minds for the last few months. And no one has done this better than the restaurant industry. With dine-in options off the table in the beginning, restaurants from giant chains to mom...