Revisiting Outdated Brand Imagery Sends Powerful Message

Revisiting Outdated Brand Imagery Sends Powerful Message

Monitoring brand imagery and product name perception has always been important, but now it's crucial. Here's how a few CPG giants are making moves to reimagine their outdated brand imagery to recapture the hearts of today's consumers. What's in an image? Everything....

Just Eat Takeaway.com Gobbling Up GrubHub 

Just Eat Takeaway.com Gobbling Up GrubHub 

Food delivery service growth continues in North America and Europe, and big players are finding strength in merging. The latest acquisition has Just Eat Takeaway.com gobbling up GrubHub. And oh what a merger this will be! With mergers and acquisitions in the food...

Expanding Your Consumer Coverage with Quid Social!

Expanding Your Consumer Coverage with Quid Social!

Brands need contextualized insight to inform strategic decision-making, and having access to both consumer and market intelligence in one place is optimal! Quid Social enables brands’ to expand their  digital intelligence opportunities. Learn more . . . Consumer &...

Is Streaming Commerce the Next Big Thing for Retailers?

Is Streaming Commerce the Next Big Thing for Retailers?

The past few years for traditional retailers have been challenging, to say the least, with the “retail apocalypse” constantly looming over their heads and routinely spiking as a hot search term at roughly the same time Q1 earnings are announced. In 2019...

Europe’s Luxury Shops Struggle Sans Tourists

Europe’s Luxury Shops Struggle Sans Tourists

Recovery is on every brand's mind - and they all want to come back in a big way. But what will Europe's Luxury shops do sans tourists? Let's see what digital consumer intelligence reveals about the situation and some takeaways that can benefit every brand as they...

Expanding News Media Coverage with LexisNexis!

Expanding News Media Coverage with LexisNexis!

Brands require the most accurate, transparent and complete insight available, so we’re excited to announce a significant expansion of our NetBase product, with the addition of LexisNexis’ news media dataset. We’re offering the deepest media and market intelligence,...

Will Consumers Visit a Socially Distanced High Street?

Will Consumers Visit a Socially Distanced High Street?

The big question every UK business is facing will soon be answered - when we open will they come? Digital consumer intelligence helps uncover how things will look, as well as trouble spots that shops should pay attention to during these early days of reopening. And it...

EasyJet Takes Proactive Approach to Travel Changes

EasyJet Takes Proactive Approach to Travel Changes

Travel will look very different in the coming months and Easyjet is taking a proactive approach to getting out ahead of these changes. They seek to accommodate even the youngest of travelers by offering comic book inspired face coverings to make wearing masks a little...

Accommodating Reverse Culture Shock When Reopening

Accommodating Reverse Culture Shock When Reopening

As communities reopen for business, brands need to be ready to accommodate the reverse culture shock that consumers are feeling. Many may not even know this is what they’re experiencing, so capturing and closely monitoring consumer experience will be crucial. And...