Using Quid Apps to Understand Millennial Trends

Using Quid Apps to Understand Millennial Trends

As millennials start to shift into the center of the U.S economy, marketers need to understand as much as they can about them in order to assess opportunities and risks while creating strategies to reach this audience. Emerging trends provides this context. Agencies...
7 Ways to Fail in a Crisis

7 Ways to Fail in a Crisis

Knowing how to effectively handle crisis situations is critical if a company is to survive a PR nightmare. Most brands think they know what to do, but do they know what not to do? Here are the top 7 things brands should not do in a crisis. The Essentials In business,...